The Challenge:
Not only should the new Intercar website be simpler to use, it must do more. Further, data entered into the site should be available for print publishing.

The Business Concept:
Online Australasia director Shane Scanlan specified and managed the build in Cold Fusion and SQL.

Real cost savings accrued to the business because the site was able to be hosted with a public server. Using export facilities from the site for both text and pictures, a 96 page four process magazine was reading for plate making within 48 hours of the editorial deadline.